Digital advertising

To begin with, the challenge of meeting buyer’s expectation is met with new ad technology. Therefore advertising technologies continue to advance at harmful speeds. Nowadays, new types of ads, dynamic ad content at the same time provide a lot of opportunities for marketers to engage their customers.

In fact, the world of advertising is a world with a lot of changes:

  • Updated market trends;
  • Changing consumer interests;
  • Introduction of something new;
  • Better technologies, etc.

Consequently, this is how digital advertising works. If you will follow the latest advertising trends, thus you’ll have the best campaigns for your business for instance. We’ve researched what the future holds for digital advertising and have come back with interesting insight into advertising current trend – switchable smart glass on a business showcase. The truth of the matter is, over half of consumers admit that they would like to see more video content from marketers of all sectors. A video is a perfect format for educating and informing as well, as it is visual to appeal in particular. Accordingly, switchable smart glass involves applying a special film and installing ceiling mounted back projection. It transforms ongoing investment in High Street premises/frontages into their own digital, high traffic, network of digital screens.

Digital advertising

  To begin with, the challenge of meeting buyer’s expectation is met with new ad technology. Therefore advertising technologies continue to advance at harmful speeds. Nowadays, new types of ads, dynamic ad content at the same time provide a lot of opportunities for marketers to engage their customers.
 In fact, the world of advertising is a world with a lot of changes:
  • Updated market trends;
  • Changing consumer interests;
  • Introduction of something new;
  • Better technologies, etc.
  Consequently, this is how digital advertising works. If you will follow the latest advertising trends, thus you’ll have the best campaigns for your business for instance.
  We’ve researched what the future holds for digital advertising and have come back with interesting insight into advertising current trend – switchable smart glass on a business showcase.
  The truth of the matter is, over half of consumers admit that they would like to see more video content from marketers of all sectors.
  A video is a perfect format for educating and informing as well, as it is visual to appeal in particular.
  Accordingly, switchable smart glass involves applying a special film and installing ceiling mounted back projection. It transforms ongoing investment in High Street premises/frontages into their own digital, high traffic, network of digital screens.